Brand – Ukrainka Vodka!
Publication date: March 2023Trading House AV is reviving the legendary Brand – Ukrainka Vodka!
The brand's history began back in 2006 and was positioned by the team of author-creators as a strong national symbol of Ukraine, a calling card for foreign markets. Similar symbolic vodkas exist in various countries, for example: Finlandia among the Finns, Danzka among the Danes.
In those years Ukraine and Ukrainian products were not yet well known and did not enjoy popularity in the world, just as Ukrainian consumers themselves did not show patriotism towards national products, and due to low sales, production of the brand was discontinued.
However, in 2022 everything changed. With new force came the need of Ukrainians for bright and strong national symbols and products to be truly proud of, and foreign alcohol distributors began to show great interest in Ukrainian products with national symbolism.
This prompted Trading House AV to revive the production of Ukrainka vodka, so that a strong brand with high-quality national character could take its rightful place on the Ukrainian market and become widely known throughout the world!